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Beauty Sells
Beauty matters, it is unfortunate but
it does matter. We are hardwired to admire beauty, this is why we are
bombarded daily by ads with very attractive models. Have you ever
seen an unattractive Victoria's Secret model for example? The answer
is probably not. By purchasing a Victoria's Secret item you will not
magically transform into the attractive model, but there is a certain
perception that such ads create in our minds that we will indeed look
that way if we wear the same thing the attractive model is wearing.
The above holds true even in the
virtual world,...